In persuasion and manipulation, all people intensify some elements and downplay others. The techniques common to all. These are: to intensify, by means of repetition, association, composition; and to downplay, by means of omission, diversion, confusion.
Exploring techniques that are commonly used to manipulate individuals by means of persuasion, seduction and manipulation, found in written texts, language, images, advertising, organisational media promotions, speechs and political campaigns
St Stephen's School would like to acknowledge the contribution of
a Teacher Librarian (Secondary) at the Carramar campus from 2012 - 2015, and the original author of this guide.
This guide is now being maintained by another staff member.